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The Guerrilla Consultant E-newsletter

The Guerrilla Consultant is a complementary e-newsletter to the book, Guerrilla Marketing for Consultants.

Each newsletter includes practical strategies to help you market and sell your consulting services and create profitable client relationships once you’ve been hired. The message of The Guerrilla Consultant is equally relevant for all professional service providers.

It's published on the second Monday of each month.

Back Issues

April 2008	Show and Tell
March 2008	The One Service Every Consultant Should Offer
February 2008	Consultants Are Buyers Too
January 2008	Secrets of the Big Firms
December 2007	Selling in a Bull Market
November 2007	What Clients Want
October 2007	Rules for Rainmakers
September 2007	The Need for Speed
August 2007	It’s a Slippery Scope
July 2007	Making the Second Sale…and Beyond
June 2007	Will Anyone Read Your Proposal?
May 2007	Write for Results
April 2007	Is Your Service Offer Compelling?
March 2007	The Ultimate Differentiator
February 2007	Risky Business
January 2007	When the Client Says Yes
December 2006	PowerPoint Rules
November 2006	Three Myths of the Sales Proposal
October 2006	The Art of the Client Interview
September 2006	When a Client Says "No"
August 2006	Cold Calling: Lower Head, Ram Wall and Repeat
July 2006	A Consultant's Worst Nightmare
June 2006	Unseating an Incumbent
May 2006	Rethinking Referrals
April 2006	The Trouble with Elevator Speeches
March 2006	What Consultants Need to Know about SEO
February 2006	Stop Closing and Start Selling
January 2006	Get Your Practice on the Right Track for 2006
December 2005	Six Steps to Make Web Marketing Work
November 2005	Four Realities of Value-Based Pricing
October 2005	What Consultants Can Learn From the Airlines (client account management)
September 2005	Eleven Principles of Great Consulting Web Sites
August 2005	Beating Feast or Famine
July 2005	No More Root Canals - The Power of the Client's Experience
June 2005	"I Guarantee It"
May 2005	The Worst Thing About Best Practices
April 2005	When Consulting Projects Go Sideways
March 2005	Six Strategies to Get Paid What You're Worth
February 2005	Your Path to Profit: Nine Questions to Lead the Way
January 2005	How to Sell While Serving
December 2004	20 Ways to Float Your Firm to the Top
November 2004	How Consultants Blow Sales

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